The Management Research Report
The natural order in the life of an 16-month MBA student at the Asian Institute of Management is:
- Core subjects - 8 months
- Action Consultancy (AC) - 2 months
- Electives - 5 months
- Management Research Report (MRR) - 6 months (5 months overlap with the Electives, 1 month for MRR defense)
The MRR was defined as "a major original work by AIM MBA candidates. Through the MRR, students are expected to apply knowledge and skills to actual managerial problems. The final deliverable is a thesis-like document that must be accepted as a final hurdle in the MBA." That definition would change for our batch and subsequent batches because there are new tracks of MRRs a student can take-- there are now seven tracks for the MRR:
- "Classic" or Corporate/Business Strategy - An integrative strategy report for a particular business/industry)
- Entry Strategy - A strategy recommendation for a new product/service line for an existing business
- Venture "Classic" - The student will venture in starting his/her own business from scratch
- Consulting Venture - Very similar to the Venture "Classic," but the student implement a business plan from a different source
- Case Series - Case Writing with Industry and Teaching Notes
- Comprehensive Exam - The student takes six extra units of electives with a comprehensive exam at the end.
- Research for Publication - A more "scientific" or "hard-core" research approach, and could be more theoretical or academic in nature, suitable for publishing in refereed business journals
I chose between the Case Series and the Research for Publication options but I've decided to do the case writing option. It integrates pretty well with my AC project and it fits my interest in creative writing. I've also had some little experience in writing a case for my walkabout (Corporate Communications 2.0: Corporate Blogging). I found that experience very challenging and enriching.
While we do have new tracks and options, our batch will not be spared from the stress, pressure and the worrying included in the completion of our MRR's-- proof that some things do stay the same.